---
title: "FMCG route: sales volume after go-live — evidence | mCommerce365"
description: "Sales manager (Turkey): order processes accelerated, error rates dropped, more customers in the same working day."
lang: "en"
canonical: "https://mcommerce365.com/references/fmcg-sales-growth/"
alternateMarkdown: "https://mcommerce365.com/references/fmcg-sales-growth/page.md"
lastModified: "2026-08-18"
---

# FMCG route: sales volume after go-live

Sales manager (Turkey): order processes accelerated, error rates dropped, more customers in the same working day.

**+25% sales**

## Takeaways

- +25% sales
- Sales manager (Turkey): order processes accelerated, error rates dropped, more customers in the same working day.
- Not a controlled A/B study. Mix, seasonality and list changes also move volume. We will not put a fake brand on this page.

## What changed

Once paper left the van, representatives stopped losing minutes to callbacks and evening typing. Volume per day moved because the visit itself got shorter and cleaner — attributed by a sales manager in Turkey after go-live.

## How to read the metric

These are role-attributed outcomes from deployments we describe without naming the company. They are not a promise that your route will move by the same percentage. The demo is where we test against your BC data.

## Limit

Not a controlled A/B study. Mix, seasonality and list changes also move volume. We will not put a fake brand on this page.

## How to use +25% internally

Quote it as a role-attributed outcome from a Turkey FMCG route after go-live, with the limit on this page: mix, seasonality and list changes also move volume. It is not a promise that your route will move by the same percentage. The demo tests against your Business Central data.

## What a useful demo needs from you

We walk a flow that looks like yours — not a generic grocery catalogue. Twenty minutes is enough if the brief is honest. Sales replies from app@icitech.com.tr.

- Which Business Central deployment you run (cloud / on-prem) and who owns it
- How many field representatives and whether they already carry iOS or Android
- Must-have document types: order, quote, return — we confirm against your company setup
- One painful route: basement, industrial park, rural site, or a counter that cannot wait

## Limits we state on purpose

mCommerce365 is a B2B field sales surface on top of Business Central. It is not a consumer storefront, an iPaaS, or a second ERP. Named customer logos stay unpublished unless the customer has approved them. We do not invent visit counts or league-table rankings on this site.

- Operator: ICI Tech Teknoloji A.Ş. Sales mailbox: app@icitech.com.tr.
- Microsoft, Dynamics 365 and Business Central are trademarks of Microsoft Corporation. Reference does not imply endorsement.
- Anonymous role-attributed notes live under References. They are not a promise that your route will move by the same percentage.

## Questions buyers ask

### Can we put our company name on this metric?

Named logos appear only with customer approval. Until then the note stays role-attributed and anonymous. We will not invent a store name for the page.

### What should we bring to the demo?

Your Business Central deployment (cloud / on-prem), must-have document types, one painful route, and a named ERP owner. We walk a flow that looks like yours — twenty minutes from app@icitech.com.tr.

### Do you support ERPs other than Business Central?

No. mCommerce365 is built as a native Dynamics 365 Business Central extension. If you do not run BC, this product is the wrong fit — we say that so you do not waste a demo.

### Is one week a contractual SLA?

It is the typical path when Business Central is healthy and the scope is field order capture. Unclean items, missing owners, or a company still being redesigned add days. We scope that before kickoff — it is not printed as a guarantee on this website.

### What happens when there is no signal?

The representative keeps capturing the order. The document stays on the device with a visible 'to be synchronised' state and posts to Business Central when the van hits coverage. There is no evening re-keying and no parallel warehouse database.

## Product facts

- **ERP:** Dynamics 365 Business Central only. Not SAP, Logo, Netsis, or a second mobile database.
- **Offline:** Orders continue with no signal. The device queues the document and posts it to Business Central when coverage returns.
- **Go-live:** Typical path is about a week: install the extension, check master data, test, train. Dirty items stretch the calendar — we say that on the first call.
- **Clients:** iOS and Android phones and tablets. Role screens, not a desktop website pinched onto glass. Five languages on this site: EN, TR, DE, FR, ES.

## Related pages

- [References & evidence](https://mcommerce365.com/references/)
- [Adoption in about a week](https://mcommerce365.com/references/one-week-onboarding/)
- [Operations: zero manual re-entry](https://mcommerce365.com/references/zero-rekeying/)
- [Regional sales: selling without signal](https://mcommerce365.com/references/offline-uptime/)
- [Customer service: inbound drop](https://mcommerce365.com/references/support-deflection/)

[Book a 20-minute demo](https://mcommerce365.com/contact/)